Apple’s new iPad tablet is essentially a larger form-factor iPhone 3GS or iPod touch G3 which leverages both the bigger, 1024×768 screen and an updated iPhone 3.2 OS with enhanced versions of existing apps like Mail and Calendar, new offerings like the iBooks e-book reader and store, low-cost 3G data plans, and a 1GHz Apple A4 processor.

Critics have called the iPad “just a big iPhone” and fail to see how it changes anything. Supporters have called the iPad “a big iPhone” and feel it changes everything. Which is it? Until it ships in March (for the Wi-Fi version) or April (for the 3G version) and TiPb gets to do a full-on review, we can’t say for sure. But we can go through and preview what we’ve seen so far and try to figure out just which direction Apple’s leaning. And we’re going to, after the break!

What is the iPad and Where Does it Fit?

At their “Come see our latest creation” keynote (available now via Apple.com and iTunes), Apple CEO, Steve Jobs announced the iPad as a new category of device in-between the smartphone and a laptop. That’s not to say in-between devices didn’t exist before, they certainly did — netbooks, tablet PCs, large media devices, etc. have all tried to be that device and most have failed. Just as there were MP3 players before the iPod, however, Apple aims to mainstream the concept and possibly create if not a new category position, then a new contender to be that category.

Sure, the iPad could be just a large slab of glass too big for the pocket and too underpowered for productivity. Or it could be a highly abstracted computing appliance with an incredibly intimate, easy-to-use interface. It could fail to catch on, like others before it, or it could conceivably mainstream computers the way the iPhone mainstreamed smartphones. Geeks might enjoy using it on the sofa or while traveling. Non geeks might enjoy finally having a way to browse the web, handle email and appointments, consume music, movies, TV shows, and e-books, and use apps and games without the massive overhead involved in managing even a modern Windows, Mac, or Linus-based machine.

Significantly Better

In order to introduce the iPad, Steve Jobs said it had to be significantly better at a few key things than either a smartphone or a laptop. His list included:

• Browsing
• Email
• Photos
• Video
• Music
• Games
• eBooks

The ability to hold all that in your hands and interact with it through a fast, fluid multitouch interface was Jobs’ pitch — so much more intimate than a laptop and so much more capable than a smartphone. But for whom?

Horizontals and Verticals

Again, geeks often buy just to have the latest gadget, but for non-geeks, an iPad might be preferable to a file-system bound PCs that require tons of tech-support from manufacturers or tech-savvy family members. No anti-virus or anti-malware, no hunting down and installing software and only partially uninstalling it later, no drivers to be driven mad by, and runtimes to rundown the system.

TiPb and many others have joked that this could be the perfect machine for our mom, but that just means it could be perfect for anyone who finds current computers impenetrable and hostile. That includes grandparents who just want to see photos and movies of the grandkids and email them back and forth. It also includes those young grandkids who, if the iPhone is any indicator, can take to the user interface like fish to water.

The lack of an iSight webcam does hamper this, however, as many grandparents actually want to see their grandkids (apply that equally to any friends or family).

For verticals, it could also be a boon to medical professionals, teachers and students, technicians, business users, or anyone who needs an easy-to-use interface that’s highly customizable via apps, and incredibly low maintenance. Whether that’s to review x-rays, carry around tons of interactive textbooks, follow detailed schematics, or use rich data visualization models, the iPad could be a better, more specific solution while on rounds, in class, at a customer, or on the road.

A Bit of History

Before we begin to look at where we are today, it’s interesting to once again note that the iPhone we’ve had since 2007 was an adaption of older, existing Apple tablet efforts. The iPad (or Safari Pad) started life before the iPhone but ended up being released later. Much of the technology in the iPhone and iPod touch comes from work on the iPad, Apple just felt they could productize the smartphone and iPod version earlier, and that the iPad just wasn’t ready yet.

Today, Apple thinks it is.

iPad Hardware

If the original iPhone 2G (and the iPod touch G1 that followed it) established Apple’s take on the iconic black slab, the iPad establishes the black slate. Like the original iPhone and like all generations of iPod touch, it’s backed by an aluminum unibody — and the 3G-enabled version even has a similar black plastic, antenna friendly, cutout. And like all versions of iPhone, the front is a single piece of glass wrapped in a silvered bezel.

Size Matters

If we examine the size, the iPad is 9.56″ high compared to 4.5″ for the iPhone and 4.3 for the iPod touch. Width is 7.47″ compared to 2.4″ for both the iPhone and iPod touch. Depth is 0.5″ for the iPad compared to 0.48″ for the iPhone and 0.33″ thin for the iPod touch. Weight is 1.5 lbs for the iPad compared to 4.8 ounces for the iPhone and 4.05 ounces for the iPod touch.

So in terms of size, the iPad is more than twice as high and three times as wide as an iPhone, and it’s quite a lot heavier as well. It’s certainly not pocketable but it is portable. Sure it’s heavier than a Kindle but that’s a tradeoff for the aluminum and glass-covered, full-color screen.

And oh, what a screen. 9.6″ diagonal as opposed to the iPhone’s 3.5″, it’s LED and uses IPS — the same technology found in the new 9:16 iMac display. While we haven’t seen the iPad’s screen in action yet, the iMac’s is phenomenal, with an incredible range of bright, beautiful colors and ultra-wide viewing angle perfect for sharing with lots of people sitting on a couch together (if you’re familiar with older generation displays, and how the colors would seem to invert from an angle, have no worries about that here.)

It’s also oleophobic, aka oil resistant, just like the iPhone 3GS.

Where the iPhone and iPod touch which have 3:2 aspect ration screens, the iPad’s is 4:3 like an old standard definition TV. By contrast, Apple’s old iMac had a 16:10 ratio, and their new iMacs, like modern HDTVs, have 16:9 aspect ratios. Why has Apple gone in the opposite direction for the iPad?

Unlike a TV, where you sit across the room and the screen fills a relatively small part of your field of vision, and like the iPhone, the iPad will be held much closer. Even with monstrous letterboxing, the video will still fill a large part of your field of vision.

Of course, the iPad isn’t only a video player. There are other forms of content to consume. For web browsing, even 16:10 sometimes feels too “short”, and you need to scroll more than you like. For books, a narrow page may not be ideal, and with a two-page spread, those pages will seem squat, squarish. In that context, the 4:3 ratio could be a good compromise.

Bottom line, the iPad is more to lug around than an iPhone, but if you’re used to lugging a laptop or netbook, taking an iPad with you will be a breeze. Taking it in addition to that laptop, however, might be annoying — and something Apple likely hopes you do instead of, not as well as.

Buttons, Ports, and the Usual Paucity Thereof

The iPad boasts just as many — or rather just as few — physical controls as the iPhone and iPod. There’s a home button just below the screen, an sleep/wake button on the top, and mute button and volume rocker on the side. To control anything else, Apple expects you to use that beefy multitouch display.

Ports are similar. There’s the iPod-standard 30-pin dock connector at the bottom, a 3.5mm headset jack, weirdly shaped speakers on both sides, and a microphone.

That’s right, no USB or Firewire, no HDMI. You can get video-out via VGA adapter (meant for business use with projectors) and Apple’s existing composite and component A/V cables. A new dock adapter also allows cameras and SD/SDHC camera cards to be connected so pictures and video can be loaded into the iPad. Since the iPad supported 720p video files, here’s hoping Apple ads an HDMI adapter to the list sooner rather than later.

Astonishing Accessories

Apple is providing a basic, $39 dock for the ipad, just as it does for the iPhone, as well as a $39 case that can be flipped open and around to prop up the iPad for easier typing or movie viewing. There’s also a 6-foot extension for the AC USB power adapter, and the aforementioned video cables. Nice but hardly new.

What is new — what’s astonishing given Apple’s history with the iPhone, is a second, $69 dock that’s attached to, and provides full support for, an Apple-style hardware keyboard. Yeah, we almost fell over too. And if that’s not enough, the iPad can also use Apple’s — or anyone else’s — Bluetooth keyboard as well.

This means people who might not have considered an iPad for serious text entry can now consider it, and could potentially take it on short trips instead of a netbook where they’d use just the iPad functions 80% of the time, but still need a hardware keyboard once and a while.

We hold great hope that both make their way back to the iPhone and iPod touch with all deliberate speed.

Apple A4 System-on-a-Chip

One of the biggest stories coming out of the iPad launch was Apple introducing their own system-on-a-chip, dubbed the Apple A4. Other than the announced 1GHz speed, no one will know the exact details until the iPad ships and is subsequently torn down. It’s widely suspected that Apple is using the next generation of the iPhone 3GS’ ARM Cortex A8 CPU, the ARM Cortex A9, which is multicore. Some rumors have suggested Apple is also using an ARM GPU for the graphics, though again an iPhone 3GS-like PowerVR SGX chip could also be in play. There’s been no word on RAM yet, though Apple did say the A4 had an on-board memory controller.

To be clear, Apple isn’t making their own chips (at least for now), they’re just putting the chips they want together in their own way.

Up until now, with Apple controlling software and hardware, it’s been difficult for competitors to produce as nicely integrated devices. With Apple controlling the internals as well, its only going to be harder.

Storage and Pricing

Storage and pricing go together like Apple and $100 increments. Trust us, that makes sense if you’re at all familiar with how Apple determines low, medium, and high-cost versions of their iPod and iPhone families, and now iPad as well.

For the Wi-Fi only model, you’re looking at:

• $499 for 16GB
• $599 for 32GB
• $699 for 64GB

For the Wi-Fi + 3G model, it increases to:

• $629 for 16GB
• $729 for 32GB
• $829 for 64GB

Those are the same storage options currently available on the much smaller iPod touch, so yes, we’re disappointed. Physically, our guess is Apple could have fit 128GB of solid-state NAND Flash memory in the iPad. Whether they could have fit 128GB without significantly raising the price-point, however, is another story. That Apple was prioritizing low price over huge specs isn’t surprising here.

And what a low price it is! After analysts and journalist either predicted or were fed a $999 price point, announcing at $499 made the iPad seem like a sweet deal, and it is given the functionality of even that 3G-less, low storage version.

Like with the iPhone, we’re betting people get lured into the Apple Store for the $499 but realize even $699 or $829 for the 64GB, 3G version isn’t that much more amortized over the course of the 12-36 month product life (gadget lovers tend to update every year, mainstream consumers only when they have to).

Cheap, No-Contract Data Plans… if You Have a Micro-SIM

For the version of the iPad that supports 3G cellular networking, unlike the iPhone — which remains locked to carriers who, in exchange, subsidize its price to the tune of $450 — is being offered unsubsidized and unlocked. You can run it on any 3G carrier that supports UMTS/HSDPA (850, 1900, 2100 MHz), which included AT&T — but not T-Mobile US. It also supports GSM/EDGE (850, 900, 1800, 1900 MHz), however, so if you really want to run it on T-Mo (or Wind in Canada) you can do so on the much slower 2.5G.

Sounds great, but as Apple has done in the past, they’ve jettisoned current technology for next-generation. Instead of the ubiquitous 2FF Mini-SIM cards used by the iPhone (and almost all modern GSM phones), the iPad uses smaller, 3FF Micro-SIM cards. Steve Jobs said, if you have one, you could stick it in the iPad and it should “just work”. Trouble is, most people don’t have a Micro-SIM yet. No doubt AT&T should by launch, and we’ve heard T-Mo, O2 in the UK, and Orange in France are getting them as well.

Speaking of which, Apple didn’t stop the low-cost train with just the iPad itself — they somehow got AT&T to agree to unprecedented data plans:

• $14.99 for up to 256MB of data
• $29.99 for “unlimited”

We don’t know if “unlimited” is the typical “use over 5GB’s at your own risk” but we suspect so. That they’re off-contract and unlocked, customers could get on-demand, pre-paid data for times when they’ll be traveling, anywhere in the world. What’s more, Apple said you could enable the data plans right on the device, making it super convenient — though whether or not that will be rolled-out internationally is also unclear.

We should know more by March in the US, and June/July internationally when Apple announces more network deals.

iPad Software — iPhone 3.2

The iPad doesn’t run full-on Mac OS X. If you want a highly-portable Mac, Apple offers the Intel Core2 Duo-powered MacBook Air with Nvidia graphics that runs Adobe CS 4, including Photoshop, well. In other words, you can hammer nails with a screwdriver but that’s not its intended purpose, and in Apple’s mind the iPad’s intended purpose meant the right tool for its job is iPhone OS X in general, and iPhone 3.2 in specific.

With 70 million iPhone and iPod touch devices sold to date, Apple pointed out that there’s a huge base of consumers already educated on how to use their brand of multitouch interface, something they must consider important in mainstreaming the iPad.

iPhone Inside

That’s right, the iPhone 3.2 OS that’s been missing in action for actual iPhone and iPod touch owners have been waiting for since late 2009 has finally shown up — and so far it’s iPad only.

Now that’s not to say iPhone and iPod touch owners might not get it eventually, like in March when the iPad ships, and it does bring some interesting things to the iPad that we’d all appreciate. And, Apple being Apple, it also lacks some things that we really wish it didn’t lack.

Some of what’s lacking — and we’ll get to specifics below — might well change before launch. The iPhone added the YouTube app between introduction and shipping, for example. Also, if Apple holds true to schedule, March will bring us an iPhone 4.0 sneak preview event, which means anyone getting an iPad on release could get a free software update that adds significant functionality in June/July — just as previous iPhone and iPod touch users have enjoyed for years.

All that being said, here’s where we stand as of today.

System-wide Embiggening

Apple Senior VP of iPhone Software, Scott Forstall said that all of the built-in apps for the iPad’s version of iPhone 3.2 were re-written from the ground up. Since the screen is much bigger, that makes sense. Where on an iPhone or iPod touch you have to switch screens to get to list views like the Email inbox or album contents, or change options without having to go to a separate settings window. Primarily these are exposed through “popover” menus, especially in portrait mode, and side panels in landscape mode.

Scrubbers, seen on the iPhone 3GS for video trimming, also get bigger and pushed out across the system so you can scrub through everything from photos to calendar days.

Multitouch gestures like pinch-to-zoom are found in more apps, and from the demo of a prototype version of the game NOVA, more complex gestures are also possible — such as three-finger turns.

Lastly, the virtual keyboard is much bigger and MacBook-looking (it even includes faux ridges on the F and J keys!) that almost MacBook size in landscape mode

According to numerous hands-on reports, however, the home+sleep button combo to take a screenshot isn’t currently implemented. (Do a reviewer a favor, Apple, flip that switch and soon.)

Photos from the Lock Screen

The iPad has an almost identical lock screen to the iPhone and iPod touch with the exception of an extra button that launches photo slide shows. Essentially, when your iPad is off and especially when its charging in its dock, it can become a 9.6″ digital photo frame (with a gorgeous LED panel!)

However, if photos aren’t your thing, if you’d prefer weather, news, Facebook or Twitter status updates, or… anything else, you’re out of luck. Full screen or dashboard-like widgets, Apple doesn’t currently offer any other way to use that giant screen when locked.

Home Screen: Bring your own Wallpaper, Even in Landscape

Currently, to do something as simple as changing the plain black background of your iPhone’s Home Screen, you have to Jailbreak. Not so with the iPad, where support for custom background wallpapers, including several provided by Apple, is built right in.

While the demonstration and associated press images have shown an iPhone-live 4 icon wide grid for apps, the iPad simulator shipped as part of the iPhone 3.2 SDK (more on that later) shows up to 6 apps can fit in the dock.

What’s more, the Home Screen now rotates into landscape mode.

Calendar Goes Weekly

iPad Calendar takes visual cues from both iPhone Calendar and Mac iCal but really looks like it comes into its own, with the real-world look and feel Apple has sprinkled throughout the iPad, and all the room the big screen provides.

Along with month, day, and list view, it also gets a week-view, which the iPhone still lacks.

Contacts

iPad Contacts gets re-envisioned to look more like… well, a contact book complete faux open page design and ornamental bookmark.

Not much in the way of new functionality has been shown yet, though the SDK shows hints that either camera hooks from the iPhone were left in (and SMS and phone call handling hooks as well), or Apple has plans for future iPad devices.

Notes

iPad Notes, in landscape view, gets the side panel list so you can jump quickly from note to not without having to navigate back and forth like you do on the iPhone. In a move that might be the highlight-equivalent of the still-in-use Marker Felt font for body text, Apple helpfully circles the current note in red…

Maps, Still with Google

Like on the iPhone, Apple created an iPad Maps app that hooks into Google’s ginormous back end of location, satellite, and street-view data. The biggest change is — wow, does it look great on the bigger screen.

The “page curl” to access settings remains, and no matter how nice it looks, why this inconsistent method exists only in Maps remains a mystery.

Also, popovers make an appearance in Maps, for example when you start typing in a search, a popover appears containing suggested terms. While not expressly shown, it’s not difficult to imagine this is another system-wide addition across the built-in apps.

As an aside, it’s nice to see Google still playing a role inside the iPhone/iPad OS, despite rumors to the contrary.

Videos and that 4:3 Aspect Ratio

Rather than an iPod app like the iPhone, iPad has a separate Videos app like the iPod touch. Due to the bigger screen real-estate, however, instead of a vertical list, poster art is shown in an iTunes-style grid. After choosing a movie, TV show, podcast, or music video, you’re greeted with large poster art, synopsis, and cast and crew highlights.

There’s also a large, thumbnailed chapter view for titles that support it.

And as mentioned, due to the 4:3 aspect ratio, when videos are playing you get some monstrous letterboxing…

YouTube, Now in HD

The YouTube app for iPad pulls in the H.264 version of Google’s popular video site and supports high-definition now as well (though what resolution that means, we’re not sure yet).

Unlike the iPhone, where you can only see full-screen video, or video information or related videos on separate screens, on the iPad you can see a partial screen video with all that information displayed at the same time.

iTunes Store

The iPad wouldn’t be part of the Apple ecosystem if it didn’t include the iTunes Store. Visually, this version looks more like the Mac iTunes than the iPhone, with multiple panels that let you keep browsing along the sides and bottom even as you call up more details on top.

When you select something, however, an overlay spins out of the album art to give you more options — something very different than either the iPhone’s full-screen change or desktop iTune’s window reload.

App Store — 140,000 Apps for That… and This

The App Store on the iPad looks like two iPhone App Store apps side-by-side at the bottom, and a big CoverFlow view stacked on top. Since CoverFlow hasn’t been shown elsewhere on the iPad yet, it’s a little strange seeing it here… When an app is selected, the app page proper looks similar to the desktop iTunes presentation.

Far more interesting than the UI, however, was the announcement that “almost all” existing iPhone OS App Store apps — 140,000 and counting — would run on the iPad. (We’re taking “almost all” to mean the same ones that don’t run on an iPod touch due to the lack of a camera and telephony will likewise not run on the iPad for the same reason).

That’s huge, and it gives the iPad a monstrous software library right out of the gate, and it means anyone who already has iPhone/iPod touch apps can just hook an iPad up to iTunes and sync over their existing library (or, we supposed, just download them again from the App Store for free).

On the iPad, iPhone apps will run at normal size, framed in a black box, or can be pixel doubled via a 2x button to appear almost full-screen. The pixel doubling looked okay if not perfect, and better on fast-moving games then static social networking apps.

What’s more, thanks to the simultaneously released iPhone 3.2 SDK for iPad, developers can make iPad-specific user interfaces that take better advantage of the larger screen, and can also make “universal binaries” where users can download an app and be presented with an optimized UI for their iPad and one for the iPhone depending on which device they run it on at the time. We’re guessing this will make apps bigger overall, but simpler for the end user to manage. Of course, developers will also have the option to make, for example, App X for iPhone and App X for iPad and offer both independently on the App Store. A few prototypes have already been shown off, including the game NOVA, the New York Times newspaper app, New Yorker darling Brushes, MLB at Bat, and Need for Speed Shift.

We should also mention the iPhone 3.2 SDK contains some extra hooks that we haven’t seen in the iPad yet, including VoIP, a file repository, external display support, iChat-style video calling, file downloads from Mobile Safari, support for telephony like SMS and calls, and some prototype support for a “handwriting keyboard”. We may see more of this in the future, or we may not. With Apple, anything is possible.

Interlude — Still No 3rd Party Background Multitasking

Of course, the elephant in the iPad is that — just like the iPhone — none of the 3rd party App Store apps will run in the background and multitask. So you can’t run 2 apps at 1x side-by-side in landscape, though they’d easily fit. You can’t stream Pandora or Slacker while surfing the web (you have to use the iPod app, which does work in the background). You can’t leave AIM or BeeJive open to check for IMs while you’re composing in Email. (Push notifications should work for the latter, same as the iPhone, but it wasn’t demonstrated.)

That may change for power-users with a Jailbreak-like effort post-launch. Better yet iPhone 4.0, should be shown off and made available in beta form sometime in March, right around when the WiFi-only iPad ships. As of today, however, iPad apps remain unitaskers.

Likewise, nothing resembling a widget platform, such as Apple’s own Dashboard widgets, were shown off. They’d make just as much sense as optional popovers while using other apps as they would for glance-able data on the Lock or Home Screen.

Pounding out a blog post in Safari, if the menu bar alerted me to a new IM or @mention, being able to tap it, get a popover, quickly fire off a response, and go back to blogging would undeniably be better for some users than the current work, get push notification, exit app 1, launch app 2, perform action, exit app 2, launch app 1, resume work. Certainly the market for full-screen word processors and other window-shaded productivity apps on the desktop shows some prefer to “get things done” without distractions, but that’s not how everyone works.

And when you start getting into bigger touch screen devices, the idea of multiple app windows being visualized together, like Palm webOS cards or even Mobile Safari Pages makes me drool for drag-and-drop functionality. Holding to float and drag to re-arrange within an app is excellent. Being able to hold to float and drag into another app with be phenomenal. Maybe we’re not there yet in terms of hardware or software, or maybe iPhone 4.0 will start us down that road, but it’s something important to point out iPad and iPhone 3.2 haven’t shown off yet.

Safari Web Browser

Safari was the first app Steve Jobs showed off during the iPad demo and it resembles nothing more than the iPhone’s Mobile Safari gone big screen. Pinch to zoom, swipe to scroll work just as you’d expect though there’s obviously less zooming and scrolling needed on a 1024×768, 9.6″ screen.

All the controls are now at the top, which seems global on the iPad, and popovers rather than screen changes let you access things like bookmarks.

What hasn’t changed is support for plugins, which includes Java, Silverlight, .Net, ActiveX, but most notably for most users — Flash. Apple has stated that plugins in general and Flash in particular accounts for the majority of crash reports on the Mac platform, and that along with CPU requirements and battery drain are reasons for not having it on the iPad, just as they don’t have it on the iPhone.

Most users don’t care about that, however. They care that they can’t get their videos and games, including Hulu, Farmville, and adult content (aka porn). YouTube has a built in app for the iPad and other video sites like Vimeo have started making H.264 versions of their videos available as well. Games like Farmville are mouse-based and may require rethinking for the iPad’s touch controls anyway, can be offered as App Store apps, and Flash-maker Adobe has announced that their next version, Flash CS5 will allow Flash apps to be compiled as iPad/iPhone App Store apps anyway. Porn is an early adopter and already specifically targets the iPhone, so iPad should prove not problem for them (we’re told!)

That just leaves Flash-only websites, common to entertainment, restaurant, and other types of businesses that want to bring the visual excitement. Also to “Rich Internet Applications” that want to do more than even HTML/CSS/JavaScript based WebApps typically allow. For them, and for users who go to their sites, the iPad will only show the same blue lego-block of plugin fail that the iPhone shows now.

Apple likely won’t change their mind about supporting Flash, and some websites will want or need to keep using Flash because HTML5 and other new, standards-based alternatives just aren’t feature competitive yet. So if Flash-based web sites are a must for you, and you avoided the iPhone, you’ll probably want to avoid the iPad as well.

Email — No Longer Pane-less!

Anyone tired over having to tap in, tap out, tap in, tap out, to move non-linearly between email messages on the iPhone will be happy to know the iPad Mail app integrates the inbox with the message view window via a side pane in landscape mode and a popover in portrait mode.

In landscape view, rather than full screen email composition, Apple again provides an overlay. Fans of less eye-travel will no doubt appreciate it…

Otherwise, it’s the same rich, HTML Email with embedded pictures you’re used to on the iPhone, including viewing support for .jpg, .tiff, .gif (images); .doc and .docx (Microsoft Word); .htm and .html (web pages); .key (Keynote); .numbers (Numbers); .pages (Pages); .pdf (Preview and Adobe Acrobat); .ppt and .pptx (Microsoft PowerPoint); .txt (text); .rtf (rich text format); .vcf (contact information); .xls and .xlsx (Microsoft Excel).

Rumor has it, on the iPad you will also be able to choose other apps in which to open attachments, such as sending a Word .Doc file to Apple’s new iWork Pages app for iPad.

Photos, Now with Multitouch Peeking

Photos for iPad shows your picture albums in a grid of rough stacks. if you sync with iPhoto on the Mac, it will also pick up Faces (albums of people you know, based of facial recognition), Places (albums of locations you’ve been to, based on GPS), and Events (albums of things you’ve done, based on time stamps).

Tapping on a stack takes you to a grid of photos in that gallery with a thumbnail-ed scrubber along the bottom as an alternate means of selection. Tapping on a photo gives you a big, full-screen view.

In one of the few new multitouch tricks Apple unveiled with the iPad, you can also spread/pinch to zoom only partially in or out — to peek at the contents of stack to make it it’s the one you want before opening it. To open, you can keep spreading, and to close you can pinch it back down into a stack. This is the kind of thing we hope to see more of from Apple, because we know we’ll see more of it from App Store developers.

Photos also includes the de facto slide show functionality, and Apple has made some nicely animated ones like the paper-folding inspired Origami, which can be viewed in the app or from the Lock Screen.

As mentioned previously, Apple is also providing an accessory to import photo directly into the app, though we haven’t seen how that works yet.

iPod

Unlike the iPhone, the iPod app handles music and video. On the iPod touch, there’s no iPod app but two separate Music and Video apps. Confusingly, on the iPad there’s the aforementioned Video app for video, but an iPod app for music.

Consistency quips aside, iPod on iPad again looks more like iTunes player on the desktop, with a grid of albums

Again, instead of the iPhone’s full screen switch, when you select and album a widget-like square flies out with the track listings.

You can, of course, also get full screen album art, and in one of the least Apple-like UI choices seen on the device, darken it down and superimpose white lyrics on top of it.

We understand as well that iTunes LP will be fully supported on the iPad, which is Apple’s new interactive, old-school album format replete with all sorts of bonus material including video.

iBooks and iBooks Store

In addition to the updated built-in apps, Apple announced a new app available for download from the App Store called iBooks and is Apple’s entry into the eBook space. (Likely it wasn’t built in so as not to appear overly predatory towards existing eBook clients like Amazon’s Kindle app).

iBooks has two parts. The front — literally a bookshelf metaphor — contains a grid of your existing iBooks eBooks. Tap one and it zooms up full screen, or into a 2-page spread in landscape mode. You can tap to change a page or swipe to “turn” it complete with page curl. Apple is trying hard for the real-world interactions here.

When viewing a page, a popover allows you to increase or decrease the font size, and change the typeface. Options include Baskerville, Cochin, Palatino, Times New Roman, and Verdana.

Apple also mentioned that, along with color, video could be used inside iBooks. That will make them compelling for educational and professional settings.

In terms of format, Apple is using Adobe’s ePub, which means ePub titles elsewhere might work on the iPad. However, iPad ePub iBooks most likely will use Apple’s iTunes DRM (the same kind used on iTunes movies and TV shows, and App Store apps) and won’t be compatible with other readers. DRM-Free books, like DRM-Free music, should be fine on iPad and any device supporting the format.

Unlike iPod and iTunes Store, which are offered as separate apps, iBooks integrates the new iBooks Store into the reader. At the tap of the screen, the bookcase flips around and you’re in the store. iBooks Store looks visually very similar to the iTunes Store, which makes perfect sense. Browse for titles, tap to get more info, and hit Buy to make it your own. (At which point the book case flips back, the title appears top left on your shelf, and a handy bookmark is left to remind you it’s new).

It should be noted, however, that iBooks may be US only at launch, since content licensing on an international scale is a long, slow, bag of hurt. (Which may also be a factor in the app being downloadable rather than built-in).

iWork — Keynote, Numbers, and Pages

The other three, new App Store apps debuted by Apple were ports of their Mac productivity/office suite, iWork, which includes Keynote for presentations, Numbers for spreadsheets, and Pages for word processing.

According to a comment by Steve Jobs after the event, they’ll support exporting as Microsoft Office docs for PowerPoint, Excel, and Word respectively, as well as PDF, just like the Mac versions.

Advanced features shown off included animations for Keynote, charts and tables for Numbers, and auto text wrapping for Pages. Multitouch controls, such as tap and hold to float slides or table rows for easy repositioning, and bounding circles similar to iPhone cut/copy/paste for image positioning and masking all looked surprisingly usable.

Highlighting the benefit of a the virtual keyboard, just like Safari has a specialized layout for URL entry, Numbers includes specialized keyboards for numeric entry and formulas.

Each app will be available for $9.99 in the App Store, presumably in time for the March launch.

Not Concluded

It’s impossible to offer a conclusion on an announced but unreleased product. First, a lot can happen in terms of the final iPad release between now and March, or nothing could happen at all. Also, seeing a demonstration or spending a few minutes with the device will be different than having time for a full-on review.

For now, the question remains whether the iPad with just be a big iPod touch, or whether it will transform general-purpose computers the way the iPhone did mainstream smartphones and become a big iPod touch.

Either way, we’ll update this preview as often as required by new developments, so look forward to TiPb’s continuing coverage!

Apple iPad and iPhone 3.2 Preview is a story by TiPb. This feed is sponsored by The iPhone Blog Store.

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It’s that time again where TiPb selects some of the hottest topics on the forums and spotlights them right here. In order for you to reply to any of the following threads, you must be a registered member. Becoming a member is a painless process that will only take a few minutes of your time, so if you haven’t already, head on over and register now.

First thread for today revolves around iPhone hardware and how well it’s held up for you. So how is your iPhone hardware? Did you get a device that is pretty much perfect or are you one of the unlucky people who got a lemon? So far the majority of forum members are very happy with their defect-free iPhones. Cast your vote now!

Next up we have forum member, rrrl17, posing an interesting question – what do you think about Apple adding a extra button on iPhone? My personal opinion is if it is not broke, don’t fix it. What are you thoughts on this one?

So you say the ringtones that comes preloaded on iPhone just don’t cut it for you. Well if you are in need of a certain ringtone and can’t seem to find it – check out the following thread started by Live Free, Ringtone Requests. This is the perfect place to get that hard to find ringtone that you’ve been searching for.

Today’s final thread is very straight forward – what is your favorite Twitter application? You have a ton of them to choose from. Anything from Tweetie, Twitterriffic, Twitbit, Tweetdeck, etc… the list goes on and on. What’s your favorite?

See you on the forums!

From the Forums: iPhone Hardware, Extra Button, Ringtone Requests, Twitter Apps is a story by TiPb. This feed is sponsored by The iPhone Blog Store.

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After braving 4 hours in line on Friday morning, I was able to walk away with a 32GB iPhone 3GS in white. So what do I think?  There are more than a few things that impress me about the iPhone 3GS. These observations are from using the device, not from mere published technical specifications. Let’s start to tackle them one at a time shall we?

Headphones:

Voice Control

Screen

Speed

The Web is noticeably faster too. When you zoom in, it takes all but half a second to focus. Flicking around the screen is much snappier as well.

Moving apps around, appear to me anyway, to move at a silky smooth 60FPS. Hey, that is what it looks like; animated and really pretty

Camera

Battery

Overall I am very impressed. There are other additions as well (the Compass comes to mind) but the items I have listed have made the most impact for me. What about you?

Chad’s Take: iPhone 3GS is a story by TiPb. This feed is sponsored by The iPhone Blog Store.

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iPhone 3GS review: it’s the same as last year. There. Done.

What? That’s what everyone’s saying, isn’t it? With the iPhone 3GS, Apple didn’t give the fashionistas their glowing status fix, didn’t once again jump high enough over the bar they themselves set way back in ought seven… The iPhone 3GS is evolutionary, not revolutionary, right?

Maybe there’s a point to the technorati’s collective malaise of mobile-dernity. We’ve already done our iPhone 3.0 Software Walkthrough, so now it’s time for TiPb to weigh in the hardware, and on whether or not it deserves the 2,1 designation Apple is seemingly so keen to slap on it.

iPhone 3GS complete review, after the break!

Outs and Ins. Or, Don’t Judge an iPhone by its Casing

The original iPhone 2G (1,1) established the iconic “black slab” look that still dominates a large portion of the smartphone landscape. iPhone 3G (1,2) replaced the composite metal and plastic backing with a full, un-blendable plastic that curved more to make it feel like less.

The iPhone 3GS (2,2) is almost identical in form factor — screen, bezel, and casing — to last year’s model. The lettering on the back is as shiny as the Apple brand this time, and according to the tech specs, the new model ever so slightly outweighs the old, but not in any way that really matters.

This is nothing new with Apple, of course. Typically a year of revolutionary design, like the aluminum iMac or G5 tower, are followed by a few years of internal evolution. A few missteps like the “fatty” nano aside, the iPod has followed a similar path.

This may be tragic for those who view handsets and fashion items and want everyone to see they have the latest and greatest, it comes as a blessing to accessory owners and accessory makers alike. Why so? Because unlike the shift from iPhone 2G, this time the accessories you bought last year for the iPhone 3G will, in all likelihood, work again this year for the iPhone 3GS.

Everyone saves money, and the economy thanks us.

• TiPb Video: White 32GB IPhone 3GS Unboxing and Quick Look

Oleophobia

Remember when I said “almost identical”. Here’s the biggest reason for that caveat: the new iPhone’s screen is “oleophobic”. This means that, while it doesn’t keep your iPhone from getting smudged, its coating repels oils making it much easier to wipe clean. Much.

After waiting in line at the Apple Store on launch day, eager to get my greasy, Tim Horton’s breakfast-biscuit’ed hands on one, I liberally transferred as much smearing as possible to the screen and then went to wipe and — presto! — a very impressive amount of clarity was restored.

While not a feature anyone was really expecting, and certainly not the most glamorous bullet point of the bunch, it’s none-the-less my dark horse pick for feature many people will grow to really appreciate. (Especially the more grease handed ones).

New Guts are Glorious

In stark contrast to the lack of visible changes for the iPhone 3GS, Apple has given it the internals the equivalent of complete makeover. The “S”, as we were told, stands for “speed”.

First and foremost the iPhone 3GS not only boasts a faster processor (now clocked at 600mhz rather than the previous 412), but a new processor architecture from ARM called the Cortex A8. I forget who said it, but the analogy of going from a 486 to a Pentium isn’t far off.

Further upping the ante is the new Power VR SGX GPU with support for OpenGL ES 2.0. Sticking with our previous metaphor, Apple just put a better graphics card in your PC — Crysis will look slicker. Hopefully OpenCL (where GPUs can function as CPUs) will one day mean everything will look — and work — slicker as well.

Topping it off is a reported doubling of the RAM from the previous generations’ skimpy 128MB to beefy 256MB. This explains itself. Take your PC from 1GB to 2GB and see what happens.

Oh, and the the upper level storage now available? 32GB.

Even the cell networking got a boost, going from 3G to 3.5G/HSPA 7.2. Most users, unfortunately, don’t have those networks in place yet — or won’t see any huge real-world difference even if they do.

Losing out on this year’s game of speed-bump musical chairs, however, is the Wi-Fi radio, which stays at the old 802.11g/b protocol rather than the current, much faster and farther reaching, 208.11n. While justifying the investment Apple made in dual-band routers back in March of this year, it does sort of stick out.

Overall, however — and despite the allure of video (which we’ll get to in a bit) — this is the key upgrade offered by the iPhone 3GS. It’s fast…

Screaming Fast

So what if it’s got better hardware inside. What does that mean to me? In two words: less waiting. Less waiting for apps to launch, web pages to render or re-render, lists to populate or scroll, less lag, less lock-up, less of a dozen little things that take a dozen seconds and add up to a noticeably better, smoother, and more stable experience throughout the day.

Apple, for their part, claims on average the iPhone 3GS performs twice as fast the iPhone 3G. That may not sound like much, but imagine your car suddenly accelerated from 0-60 twice as fast. Imagine your laptop suddenly doubled its productive speed. It’s not something you think you need, but if you ever go back to the slower model, it’s something you immediately miss.

Speed matters.

• TiPb Video: iPhone 3GS vs. iPhone 3G Browser Speed Smackdown
• TiPb Video: iPhone 3GS vs. iPhone 3G App Launch Battle Royal!

Video Kills, Still Camera Now a Star

Not only does the iPhone 3GS answer the long-standing complaint about the camera on the iPhone 2G and iPhone 3G by raising the megapixel count to 3 (better, if only just), but it adds auto-focus, macro mode, and VGA-quality video recording to the mix.

Photo Realism

Aside from the 3 megapixels being the barest boost possible, auto-focus and macro are very welcome features. The star of the show, however, is once again Apple’s ability to make them really easy to use. Since this is a hardware, not software review, I really shouldn’t mention the “tap to focus”, no matter how user-empowering it is. Nor the auto-white balancing and all the other software-side mojo Apple has going on here. That they blend hardware capabilities with software features so seamlessly will make it hard to keep this review on the straight and narrow. Fair warning on that.

All in all, the quality of the pictures the iPhone 3GS can take are much improved, as is the range of conditions under which hey can be taken in. It’s not a DSLR, not even a high-end consumer camera killer by any stretch of the imagination, but it’s already killed the need for a separate point and shoot for many (based on Flickr usage stats alone) and this new, improved version just means those pointedly shot pictures are going to look a whole lot better from now on.

Here’s a few samples, including the Apple Store in Montreal and one from Jeremy of downtown Chicago.

Video on the Go

Video being VGA-quality is a bit of a downer, especially considering the chipset seems capable of 720p, and the bar has pretty much been set there by the likes of the Flip Mino HD. Also, like many low-end point and shoots, you can’t change focus once you start recording. Those limitations not withstanding, iPhone 3GS is about to do for video what it’s previous generations did for stills.

The single most compelling thing about the new video functionality is that it will always be there with you. RED ONE may shoot heaven the way the angels see it, but you’re not lugging that beastie around with you all day, every day.

I mentioned above how the iPhone is the most popular camera on Flickr. I’m betting iPhone 3GS will become one of the most popular cameras on YouTube as well. Again, not to stray too far into software, but the ability to shoot video with a device you have with you all the time, easily trim it, and send it straight to YouTube (or MobileMe) is a killer app.

Unfortunately, we’re more likely to see 11 billion more “cat falling off piano” videos than UFO footage, Big-foot proof, or an LED flash being developer for the fourth generation iPhone…

• TiPb iPhone 3GS Low Light Video Recording Test
• TiPb iPhone 3GS Video Recording – Walking Test at Apple Store Montreal
• TiPb iPhone 3GS Video Recording – Driving Test

Its Master’s Voice Control

Is Voice Control really a hardware feature? Apple didn’t deign to render it unto the iPhone 3G, so it could well require the horsepower and the same differences in the 3.5mm headphone jack that prevented the remote control from working in older iPhones and iPods. Either way, Voice Control is clearly one of the differentiators being offered on the iPhone 3GS, so we’ll take a quick look.

Now, Voice Control is certainly nothing revolutionary. Feature phones have been doing it for a decade. The iPhone 3GS version looks great, of course, and sports a heroic number of language options. That Voice Control itself is not voice controllable — I can’t put on my Scotty accent and simply say “Computer!” — is disappointing if understandable, but not even a Google Voice Search-style accelerometer and proximity sensor triggered activation scheme?

Holding down the home button and waiting for the tone, it’s hard to argue with those who call it gimmicky at this point, but it’s equally hard not to be tantalized by the possible future it suggests. If “call” and “play” are options today, why not “email Dieter”, “browse tipb.com”, “take photo”, “launch application Twitter”, “take voice memo” or any of a dozen other commands tomorrow?

Also, Voice Control can be launched from within other apps. You can be browsing, playing a game, working on a note, and launch Voice Control, tell it to “play music” and continue working without having to exit your current app, go to Phone or iPod, and come back.

It’s still not background multitasking, but it’s interesting.

• TiPb Video: iPhone 3GS Multilingual Voice Control Challenge

Accessibility

Connected to Voice Control and worth noting both as a software feature and exclusive to iPhone 3GS are accessibility options including VoiceOver, Zoom, White on Black, Mono Audio, and Speak Auto-text. We’ll look at these more in a future post.

All-in Compass

Adding to the iPhone 3GS’ location-based services is a digital compass that promises to help us more quickly discover not only where we are, but which way we’re going. There’s an app for that, of course — a stand alone wooden-and-brass chromed single-tasker that’s fairly meh-worthy. Integration into the Maps app shows more promise, a second tap of the “find my location” button now giving projection of your direction.

It does open up future possibilities for Google street-view to leverage the compass, the way it has on Android since launch. Other applications as well, including the oft talked about “augmented reality” views where data is superimposed on top of live images (rates on hotel rooms, movie times on theaters, etc.) I’m not sold on the relative advantages of that paradigm yet, but I’d happily take being proven wrong.

Conclusion

I’ve said it before and I’ll say it again: Apple had me at speed. The minute I saw the performance potential of the new hardware, I had to have it. Video is nice and I’ll likely use it a lot, but just cutting that much overhead off my day to day usage is priceless.

But I’m not a typical iPhone user, I’m an enthusiast and you may be as well, in which case — speed and video! If your usage falls more towards the casual, if you just want a phone and an iPod and some nifty apps, then is the iPhone 3GS for you?

If you don’t have an iPhone yet, now is a great time to get in. Subsidized prices for the iPhone 3GS are low ($199/$299 in the US on a 2 year AT&T contract), and you won’t find a more user friendly and integrated (iTunes ecosystem) device in the mobile computing space.

If you currently have an iPhone 2G and you qualify for subsidy pricing, it’s also a no-brainer. Unless you don’t have 3G coverage in your area, don’t care about GPS or low-res pictures, and want to ride the original until it breaks down, the iPhone 3GS should be on your shopping list.

If you have an iPhone 3G… well, here’s where it gets tricky, especially if you have to pay your carrier a hefty upgrade fee. How much, if at all, does lag bother you? How badly do you want to take better quality pictures and video? If speed and the new camera are worth more to you than the upgrade price (and check with your carrier to see what exactly that will be), then go get it. If not, then the iPhone 3.0 software will give you very nice upgrade all on its own anyway.

And as to the big question posed in the beginning — is the iPhone 3GS worthy of the 2,1 designation? Is it a big enough leap forward?

More of a step then a jump, but a good one and in the right direction. 2,1 is in keeping with how Apple classifies new processors in its Mac line, and it’s fair enough here as well.

As much as I would have loved a 480×800 OLED display, a 5 megapixel camera, 802.11n, and — yes — a glowing Apple logo, iPhone 3GS delivered where it mattered most and did it without completely shattering the huge advantage of platform compatibility.

Review: iPhone 3GS is a story by TiPb. This feed is sponsored by The iPhone Blog Store.

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If you didn’t know, Google and T-Mobile held a small event that introduced the world to Android and the first Android device, the T-Mobile G1. And though Android impressed many (TiPb included), a lot of people scratched their heads when it came to the T-Mobile G1. Sure it packed a lot of features, controls, layouts, etc in one device but looks-wise it just didn’t blow anybody away. Is this really the device that Google is going to use to introduce the world to Android?

So we decided to take a closer look at the hardware and see how it compares to the iPhone 3G!

Read on to see how the iPhone 3G compares to the T-Mobile G1 Here’s a disclaimer: We know that the iPhone is the iPhone is the iPhone while Android can pretty much be anything anybody wants it to be. Apple and Google employ different strategies, different ideals, and different means but the goal is the same—to take as much of the cell phone market as they possibly can. We’re not going to delve into the differences because honestly, it’s too many to list.

Google is a company that (almost) receives as much attention as Apple so when they release a cell phone platform, we’re going to pay attention. Though some may argue that Android is trying to replace Windows Mobile more so than go after the iPhone, like it or not, the iPhone and the T-Mobile G1 are two devices going after the same consumer market. So let’s see how they compare, hardware wise, yeah?

Design

Probably the biggest disappointment of all is the styling of the device. Though it looked considerably better than the leaked photos, the T-Mobile G1 still lacks a certain swagger to it. It seems like it’s so confused on what to be that it just comes off as plain. Not even to imagine the Jay Leno sized chin, in product shots the thing is ginormous. The device does seem to have an endearing quality to it, perhaps it’s the usage of very-approachable colors—you won’t find a glossy black or white here.

But overall, it’s sad that the design couldn’t be more revolutionary than evolutionary considering HTC doesn’t typically make bad looking devices (look at the Touch series). I think it can be said with fair certainty that the T-Mobile G1 will never win any design awards and will NEVER be mistaken as an iPhone.

Edge: iPhone, Comparing the styling of the iPhone to the T-Mobile G1 is really no contest and probably offends the heck out of Jonathan Ive.

Input Method

Plainness aside, the T-Mobile G1 is the perfect device to launch Android with. Why? Because it includes all the popular input methods: touch-screen, keyboard, and even a trackball. Developers are able to create versatile apps that will extend past the T-Mobile G1 because of all the input methods available.

But by including so many input methods, the T-Mobile G1 risks confusing the user experience. Would anyone ever actively use a trackball over a touchscreen? Is a keyboard that might not even be good (there have been complaints of it being too flat) worth the added thickness? And above all, having a touchscreen is fine and dandy with TiPb but where’s the multi-touch? Most other touchscreen devices are less sensitive and less responsive than the iPhone 3G and without multi-touch it can’t even be considered in the same league. Maybe the T-Mobile G1 will be better in that regard.

Edge: T-Mobile G1, I think people who can effectively use the iPhone’s keyboard won’t look twice at the added input methods of the T-Mobile G1 (I know I won’t). But it’d be careless to not admit that the T-Mobile G1 beats the iPhone in offering options. I mean, even Blackberry users can get in on the fun with the (out-dated) trackball.

Dimensions

Size and shape wise, the T-Mobile G1 does a great job in creating a easy-to-hold, good-in-hand feel. It’s a wee bit taller than the iPhone (4.6 inches vs 4.5) and noticeably thicker (.62 vs .48), but it does deserve credit for being narrower (2.16 vs2.4). The screen is a nick smaller at 3.17 inches vs the iPhone’s 3.5 inches but I can’t imagine people complaining about that difference. In all, dimensions wise the T-Mobile G1 is commendable, it’s pretty amazing how it can offer so many input methods in such a tight package.

But come on, really? To compete with the iPhone you have to package a more amazing product in stunning dimensions. The T-Mobile G1 doesn’t do that. Instead it loses here, loses there, and pretty much loses everywhere when compared to the pure dimensions. Some may still complain that the iPhone 3G still doesn’t “feel” like a phone but you’d be hard pressed to find a better package than the iPhone.

Edge: iPhone, Though the T-Mobile G1 surprised many with a solid build quality, it doesn’t approach the iPhone 3G (and original iPhone!) in terms of feeling great in the hand.

Storage, Headphone jack, Camera, Battery, Misc

Some people like expandable memory via MicroSD cards and sure it offers a lot of options for the future, but honestly, I would rather take the 8/16 GB out the box than the 1GB—its just easier that way. When bigger MicroSD cards become affordable we’ll probably be on 32GB iPhones and maybe even a G2.

Even worse than a recessed headphone jack is using a proprietary ExtUSB port. Seeing how much flack that the original iPhone got for not including a 3.5mm headphone jack it is simply jaw-dropping that the T-Mobile G1 would include something even worse. Yeah, we know HTC typically uses this style of port but come on, we’re really going to get excited to listen to our DRM-free music through this thing?

One thing the T-Mobile G1 has going for it is opting for a 3 megapixel camera that can auto-focus at close distance over the iPhone’s 2 megapixel fixed camera. Also, the T-Mobile G1 includes a removable battery while claiming to offer the same talk time (5 hours) as the iPhone 3G. A big plus for power users. Oh, and don’t forget that the T-Mobile G1 has a built-in compass that adds a ridiculous amount of slickness when using Google Maps Street View.

What they both have: Wi-Fi, 3G, EDGE, GPS, Accelerometer

What they both lack: stereo Bluetooth, video recording

Edge: Tie, In our book, Built In Storage + 3.5mm headphone jack = Better Camera + Removable Battery + Compass

Final Thoughts

Don’t worry, the king is still the king and the world can continue on spinning. The iPhone 3G still takes the cake in this hardware shoot out. Yeah, who would have thought we would do that huh?

Though a lot of the features are similar, the things that the iPhone are better at are simply best-in-class while the T-Mobile G1’s offering were simply par for the course. Put it this way, the iPhone is a knockout punch while the T-Mobile G1 is just a light jab. The iPhone was made to stun and revolutionize the industry while the T-Mobile G1’s main purpose is to get the market ready for the Android onslaught. They’re both successful at what they aim to do.

Even though we are the iPhone blog, we’re pretty excited at the potential of Android and were surprised about how solid the T-Mobile G1 was. Our baby-sister site AndroidCentral is covering all things Android and T-Mobile G1 so be sure to check them out!

What do you think? Do you think the T-Mobile G1 is a worthy contender of the iPhone? Let us know!

iPhone 3G vs T-Mobile G1: Hardware Shootout! is a story by TiPb. This feed is sponsored by The iPhone Blog Store.

TiPb - The #1 iPhone, iPad, and iPod touch Blog

Got an iPhone or iPod Touch? Then you’ve already got a PowerVR graphics core crunching your eye candy. This week, however, Imagination Technologies revealed that an “unnamed company” has acquired a new mega-license for their current and future tech.

While this could be Apple and could just mean incremental adaption of new graphics cores going forward, tie it together with some other recent news and rumors, including the equally “unnamed” deal with current iPhone/iPod Touch processor licensor, ARM, and Apple’s more public acquisition of fabless chip design firm Palo Alto Semiconductor (PA Semi), and MacRumors thinks something bigger could be in the works:

Apple is positioning itself to deliver custom chipsets based on existing iPhone technologies for future devices.

We agree. iPhones and iPods aren’t the Mac, where a unique chipset (PowerPC) lacking the volume needed for competitive pricing led to Apple’s famed Intel switch (and the rebirth of the black/grey market clones). Handsets and iPods, and whatever else becomes part of Apple’s new Mobile WiFi Platform could just leverage some custom hardware not only for differentiation, but to deliver that advanced, “unmatchable” technology Apple keeps harping on about.

PowerVR Graphics Cores Licensed… by Apple? is a story by TiPb. This feed is sponsored by The iPhone Blog Store.

TiPb - The #1 iPhone, iPad, and iPod touch Blog

We’ll be bringing your our iPhone 3G review in two parts.  Part one (the part you’re reading now) is where we’ll give you a full, in-depth review of the new iPhone 3G Hardware.  Here you’ll find details on GPS, 3G speeds, the feel of the actual physical device, etc. If you’re on the fence as to whether or not you should upgrade to the iPhone 3G, we’re here to help and here’s where we are, uh, helping.

Part two will focus on iPhone 2.0 software, where a lot of the real magic this week is happening and it’s available on both versions of the iPhone.  That review is coming soon, for now, let’s take a look at the iPhone 3G hardware with (much) more depth than we gave you in our iPhone 3G unboxing video and picture gallery

Look and Feel

The 3G’s most significant change from the 2G is that the back of the phone has been switched from a flat piece of aluminum combined with a plastic bottom to an all-plastic bottom. It comes in white and black. All of this is nothing new to you, likely. What you might not know is that the plastic is, for lack of a better term, high-grade. It’s very hard, it almost feels more scratch-resistant than the original’s aluminum back (though this surely isn’t the case).

While I was initially worried that the plastic back would feel cheaper than the aluminum, that fear turned out to be unfounded. The plastic back may look a little less professional, perhaps, but I view it as a lateral move instead of a downward one. The added benefit of improved reception and GPS (more below) more than makes up for it.

Otherwise, the basic shape of the iPhone 3G is, well, darn near identical to the original iPhone (henceforth “the iPhone 2G” or just “original.”). You’re looking at a thin slab whose front is dominated by a large, 320×480 screen with a home button on the bottom and a speaker on the top. Compared to the original, the 3G’s only major difference on the front is that it’s slightly wider and therefore has a black ‘edge’ on the left and right sides of the screen. I’m not a fan, but what can ya do?

The iPhone 3G is also ever-so-slightly taller and thicker than the 2G. The net effect ought to be that the iPhone 3G feels much larger than the 2G, but actually that’s not the case at all. The reason is that the back of the iPhone is curved — it’s actually thinner at the edges than the original. The iPhone 3G feels as good in the hand as the original, if not better. There’s a warmth to the plastic that’s not there in the aluminum.

Rounding out the look and feel, what few buttons the iPhone 3G has are now metal and look and feel pretty darn good to me. More subtly, the grille on the earpiece speaker (and also on the speakers on the the bottom) is now also metal and looks good. Those speakerholes on the bottom are now just two holes (one for Mic, one for speaker) flanking two screws.

Overall the iPhone 3G makes up for that plastic backing and increased size through, you guessed it, sheer design. Larger footprint? Sure, but the curved back helps. Plastic? Sure, but it’s tough as nails. You get the picture. After a couple days with it, I prefer the look and feel iPhone 3G to the original.

Reception and Data

Call reception for me is heads and shoulders above the original iPhone. Calls are much clearer on 3G than they were on Edge, due to 3G’s improved infrastructure, but I’m also getting more signal even in Edge-only areas. I’d say that my signal is usually about 20% better (seriously!) with the iPhone 3G compared to the original iPhone.

I live in an Edge-only area (boo!), but the improved reception does make a difference for me, just a bit. I was also able to check 3G when I first got the iPhone. I myself had mixed results, averaging around 400kbps. It appears from reports I’m reading that my experience might be on the low end of people’s 3G experiences.

Sound and Call Quality

You’ve probably heard that the speaker on the bottom of the iPhone has improved sound. You heard correctly — it’s louder and has less distortion My only gripe is that it’s easier to muffle the sound when you’re holding the iPhone 3G sideways to watch a movie. The single speaker-hole is much easier to cover up than the original’s. This happens especially when I’m ‘cupping’ the phone to try to get some extra sound bouncing off my palm (admit it, you’ve tried it too). Still, a tiny quibble against the vast advantage of having a louder, better speaker.

In the category of sound — the headphone jack is now flush instead of recessed. Joy. There’s a small metal ring around the rim to bolster the strength of the jack, the idea probably being that when your headphone jack puts pressure by being tugged in this direction or that the stress gets transferred to the stronger casing instead of the weaker soldier points. The bottom line is that not only do we get to use our own favorite headphones, we can feel relatively comfortable that we won’t be busting up the headphone jack by doing that.

GPS

The GPS on the iPhone 3G picks up satellites like nobody’s business. Inside, where other smartphones I have don’t have a prayer of catching the signal from the skies, the iPhone has nary a problem. I also like how Google Maps bounces the location indicator until it’s finished trying to figure out where you are. It’s a subtle indication that nevertheless gets the job done very intuitively without pestering you with how many satellites you’re picking up (though, honestly, it would be nice to know.

I’ll admit, though, that I’m getting tired to telling applications that it’s ok to know where I am.

The only thing I could wish for is that Google Maps would also indicate direction once it’s able to guess. That and turn-by-turn directions, of course, which we’re still hoping for.

Screen (that ‘Yellow’ Issue)

Yes, my iPhone 3G is ‘yellower’ than my iPhone 2G, though it also looks slightly brighter, too. I don’t mind the change too much, but there it is, it’s there. As Rene noted over the weekend, I might be able to mediate that a bit by upgrading firmware. The bottom line is that Apple made a decision to make the screen look a bit warmer. It might not look that great on the blue-gray parts of the interface, but my whites sure do look whiter and contrast overall ‘feels’ better between white and black now too.

I’ll take that, improved readability is always welcome on these aging eyes.

Speed and Responsiveness

Alright, I can’t exactly blame this on the iPhone 3G because it also appears to be the case on the 2.0 update on the 2G, but I have to bring it up. The iPhone 3G feels like it’s a little slow in the interface, more so than the original. It’s not enough to make me chuck the thing against the wall, but it is noticable — especially in the contacts app.

The contacts app (and the phone generally) should be holy ground. It must never crash, ever ever (it hasn’t on the official ROM on me) and it must be speedy. People generally go into the contacts app because, well, they want to contact somebody, and so speed is key. I can see why Apple didn’t include contact search on the original iPhone ROM — because it’s sinfully slow.

There’s another, separate and larger issue here of our overall experience of the iPhone being degraded somewhat by buggy 3rd party apps. It’s happening to me just a bit, but we’re still very early in this brave new iPhone 2.0 world so I’ll give those apps a pass …for now.

On the other hand, when I open the contacts app, it should not take nearly 3 seconds for my 877 contacts. There shouldn’t be a delay between my pressing a key on the keyboard and the visual indicator popping up of nearly a second. Unacceptable. Bad Bad Bad. Apple – there’s still not an insanely great way to quickly search my contacts like I can on every other QWERTY smartphone: just start typing. The closest I’ve come is the Google 3rd party app, but it’s unnecessarily slow because it’s also searching the web.

Ok, rant off.

Battery Life

Er.. Rant back on. It’s still very early, of course, but over the weekend my iPhone 3G did not handle itself very well whilst in 3G range. I got a movie, a half hour of talking, probably a half hour of games, and maybe a half hour of web surfing. Yes — add all that up and you’re looking at just over 4 hours plus standby, so perhaps I was within range. Still, it felt like a far cry from the nigh-invincible battery on the iPhone 2G.

Add on the fact that Apple changed their dock connector to cease supporting power adapters that previous worked (the ones that charged via the firewire pin), and I ended up having a dead phone for my drive home from the airport Saturday night.

Things may get better as the battery gets ‘broken in’ a bit — or as I use the iPhone under normal circumstances and not “ZOMG NEW IPHONE” circumstances. In the meantime, I’m watching my battery life closely and that extra attention pains me a bit.

Conclusion: Should you Upgrade?

Well, should you upgrade? The best features of the iPhone 3G are also available on the iPhone 2G, namely, the iPhone 2.0 software upgrade. A full review of that is coming up.

Meanwhile — it comes down to two questions:

1. How important is GPS to you? If it’s above, say 40% important, I’d say upgrade.
2. How important is 3G to you? I’d say that there’s a much higher threshold for this. Yes, 3G is 2 to 3 times faster than Edge in my testing, but the tradeoff appears to be battery life. You really have to want it, call it a desire above 75%.

If your number is higher than either of the above, get thee to an Apple store. Actually, I don’t know why exactly I’m quoting percentages here, I guess it’s because the answer to “should you upgrade” isn’t a clear “yes” based on the hardware improvements. Stylistically, it’s a lateral move from one look-and-feel to another. Not better or worse, just different. Spec-wise, if you can get by without GPS and 3G, there’s no need to upgrade.

For me, my GPS need percentage hovers around 90%, so the upgrade was a necessity. In the end, that’s the best review I can give the hardware: for me, it’s better, despite my battery fears.

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